Nathaniel Zuelzke exposes the emerging transition of traditional models to digital form. He also remarks how this the way images and diagrams can create communication during the models' performance. Zuelzke describes the mathematical theory of communication in which he clarifies the way feedback works on digital performances. He recognises how digital seduction can lead to some problems where the objectivity of the project gets lost in the way. To conclude, Nathaniel presents some of the most outstanding projects from his studio in Switzerland and then shares his preoccupation for the contamination that the misused of new technology is causing in the world.