Sandy Jap

Professor of marketing, author and B2B expert

Author of  Partnering with the Frenemy and A Field Guide to Channel Strategy. She is the Sarah Beth Brown endowed Professor of Marketing at the Goizueta Business School at Emory University and has published widely across the top academic journals in marketing and management science.  In 2010 she co-launched the Marketing Analytics Center, and is a former faculty member at the MIT Sloan School of Management and the Wharton School. 

Más vídeos de Sandy Jap

Going to Market in the 21st Century
Sandy Jap

03 de abril de 2018