• 00:00    |    
    Initial credits
  • 00:06    |    
    Introduction: Unexpected action
  • 00:58    |    
    What is innovation?
    • Categories of Innovation
    • From Revolutionary to Evolutionary
  • 05:52    |    
    Compelling Examples of Innovation
    • The TOMS Story - Simply creating value
    • Innocent Smoothies - Lessons of persistence
    • Duolingo - Social disruption
    • SBTV and Jamal Edwards
  • 21:53    |    
    Enterprise Lab: Pitching to the prime minister
  • 34:03    |    
    How to use entrepreneurship as a quantum leap in development
    • Rule # 1: Create something of value
    • Rule #2: A journey about people
    • Rule # 3: Don't just plan, build
    • Rule # 4: Every problem is an opportunity
    • Rule # 5: Think big, start small, scale fast
    • Rule # 6: Never regret - keep moving forward
    • Rule # 7: Failure is an educator
    • Rule # 8: Build people, not businesses
    • Rule # 9: Don't accept the normal, be disruptive
    • Rule # 10: You're here to add value
    • Other key lessons
  • 43:02    |    
    Questions and comments section
    • How do you find a mentor?
    • Which would you consider is the bigger driver of your success: force of personality, or your raw idea? Which would you cultivate further?
    • What is the role of growth hacking in successfully scaling businesses?
    • Once I have an idea, how do I make my customer base grow?
    • As an investor, what do you look for when you are about to make an investment?
    • As an entrepreneur, how do you balance your life?
    • What key elements in a person tell you that they can be disruptive?
  • 56:03    |    
    Final comments
  • 56:19    |    
    Final credits


MIT GSW 2015: Entrepreneurship A Quantum Leap to Development

Entrepreneur Ketan Makwana shares his take on the true power of entrepreneurship as the ultimate tool to fuel progress. The secret lies in creating value by means of innovation. The natural progression between revolutionary and evolutionary innovation maintains the momentum necessary to boost development. To exemplify, Makwana shares stories of success that teach key lessons in entrepreneurship, from TOMS’ and Duolingo’s socially disruptive endeavours, to relenting persistence in the owners of Innocent Smoothies. As learned from his own experience in starting Enterprise Labs, his advice to aspiring starters is to do, do, do. Get beyond just getting inspired.

So how can we use entrepreneurship as a quantum leap to development? How do we create value? Makwana hands us the basic rules. It’s all about the importance of working with people, persisting with a positive outlook on obstacles and failure, and overall, being disruptive.






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Nuestra misión es la enseñanza y difusión de los principios éticos, jurídicos y económicos de una sociedad de personas libres y responsables.

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