• 00:01    |    
    Initial credits
  • 00:20    |    
    Opening remarks
    • Entrepreneur-in-residence at the University of Texas at Austin
    • United States and Latin America
    • Wal-Mart
    • Universidad Francisco Marroquín
    • General Motors
    • Interest in business and enterprises
    • Subscription to n Fortune
  • 13:14.5    |    
    Eight keys to building a successful enterprise
  • Enterprise defined
  • 14:39    |    
    Key no. 1: sense of curiosity
    • Looking into the future
    • Understanding demographics
    • Becoming an expert
    • Curiosity
  • 31:53    |    
    Key no. 2: sense of history
    • Studying trends and learning lessons from the past
    • Innovation and Entrepreneurship, Peter F. Drucker
    • Entry of women into the workforce
    • Demographics
  • 39:0.3000000000001819    |    
    Key no. 3: sense of geography, time and space
  • 40:15    |    
    Key no. 4: clarity of vision
  • 41:13    |    
    Key no. 5: consistency of vision
  • 43:25    |    
    Key no. 6: service
  • Serving customers
  • 49:1.5    |    
    Key no. 7: uniqueness
  • 51:00    |    
    Key no. 8: passion
  • Identifying opportunities
  • 54:24    |    
    Question and answer period and comments
    • Adam Smith's views on the purpose of a business
      • Different motivations
      • Effect of affluence
      • Leadership
    • Relationship between ownership and management
    • Investment bankers
    • Should we be optimistic about the United States?
    • Education system
    • What do you think about home schooling?
    • Tax revolt in the United States
  • 01:32:36    |    
    Final credits

Eight Keys to Creating and Building Successful Enterprises

New Media  | 15 de enero de 2010  | Vistas: 14

In this conference, Gary Hoover shares his ideas on business and describes eight keys to creating and maintaining a flourishing enterprise. He provides examples of successful and unsuccessful businesses in the United States and examines their strengths and weaknesses. Hoover, who has created several successful companies, discusses how he first became interested in business and entrepreneurship as a child. According to Hoover, curiosity is the cornerstone of any enterprise and he recommends getting back to a childlike state of wonder. He also explains that the primary objective of a business should be to serve customers and to discover how to make their lives better. He firmly believes that there are opportunities everywhere and that if people have their eyes and minds open they can identify them.


Gary Hoover is the Entrepreneur-in-Residence at the Herb Kellerher Center for…


Nuestra misión es la enseñanza y difusión de los principios éticos, jurídicos y económicos de una sociedad de personas libres y responsables.

Universidad Francisco Marroquín