Transcript
  • 00:00    |    
    Initial credits
  • 00:20    |    
    Giancarlo Ibárgüen: Introduction
  • 02:40    |    
    John Mackey: conscious capitalism
    • A new business paradigm
      • Influence of corporations
      • Social perception of corporations
      • Anti-globalization movement
      • Branding problems
    • Limitations of current business models
      • Domination of traditional economic theories
      • Business mentality today
    • What is the purpose of a business?
    • Who defines the purpose of the business?
      • Entrepreneurs: Creation of the business purpose
      • Evolution of purposes
    • Companies with great purposes
    • The paradox of profits
      • Achievement of happiness
      • Profits: a secondary goal
      • Long term profits
      • Role of leadership
    • Whole Foods Business Model
    • Voluntary cooperation in business
      • Ethical foundation of capitalism
      • Legal control of the investors
      • Legal and fiduciary responsibilities of management
  • 17:57    |    
    Core values of Whole Foods
    • Selling the highest quality natural and organic foods available
    • Satisfying and delighting our customers
    • Team members: Happiness and excellence
    • Innovative employee practices
  • 22:51    |    
    Comparison of Whole Foods against Fortune 500 Companies
    • Distribution of income
    • Distribution of stock options
    • Stock price growth
    • Profits: Creation of prosperity
    • Whole Foods business facts
    • Supplier partnership
  • 27:59    |    
    Whole Foods Social responsibility
    • Communities
    • Donations
    • Global citizenship
      • Partnerships
      • Guatemala
      • Costa Rica
      • Future plans
    • Environmental awareness
    • Treatment of livestock animals
  • 32:46    |    
    Non-profit organizations
    • Traditional stereotypes of organizations
    • Holistic organizations
    • Non-profit organization model
  • 36:11    |    
    Conclusions
  • 37:07    |    
    Questions and Answers
    • Why I am opposed to profit?
    • Does philanthropy equal social responsibility?
    • Is philanthropy "theft" from investors?
    • Who should control corporations: stockholders or stakeholders?
    • A revision of Adam Smith's
  • 41:31    |    
    Final words
  • 41:50    |    
    Final credits


Conscious Capitalism

New Media  | 09 de noviembre de 2006  | Vistas: 1896






Conferencista
John Mackey

John Mackey is co-founder and co-CEO of Whole Foods Market, a…

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